Apple has updated its legal filing to indicate that the company will comply with requests from law enforcement authorities in the United States to provide information about the Apple ID associated wit...
Writing texts for your notifications takes a lot of time and effort. There is a lot to consider:
Catching title;
Short but strong content;
Respect the tone of communication;
Grab attention.
Introdu...
You read correctly. For years, the most requested feature may finally be coming to iOS and iPadOS: Web Push and Web Notifications. But there is great news:
Currently this is an experiment with disa...
Starting with macOS Big Sur, web push notifications can have an extra line of text! Users will also be able to click on the new dropdown feature (upper right corner of the notification) that will all...
How do I return visitors who have left my website? This question was asked by the eCommerce team of the META region of Kaspersky Lab.
Before push notifications were introduced, the company used em...
Rapid changes in audience preferences, content perception and other external factors force marketers to constantly experiment to get the most out of advertising campaigns.
Naturally, you can launch d...
December 4 was our first business breakfast with Google.
The main topic of the event was the possibilities of serviceworker technology and their application in business. Everything went in the form...
VAPID is the latest notification delivery mechanism that allows you to identify the sender server and deliver content to the end user without the involvement of GCM / FCM services.
Simply put, VAPI...
Push notifications technology opens up new horizons for working with traffic without personal data. But what if your product is complex enough to sell it through web pages or does sales technology in...
Since July 19, 2019, Onesignal, a major browser push notification service, has ceased to be available. The fact is that the IP address of the service entered the register of prohibited sites as presc...
Recently, Yandex made a publication in a blog for webmasters on the topic of sanctions for using push notifications . As it should have been, many SEO specialists of contractors who serve various si...
Every day, customers are becoming more selective in advertising offers. We'll look at ten tricks that work.
Personalization.
Today's customers demand personalization at every stage of interaction...
Rich push-notifications with a large picture or interaction elements. This means you can use the full power of visual marketing and significantly shorten the user's journey to the landing page.
...
Fact: The human brain can see images that are less than 13 milliseconds long.
Half of our brain is responsible for processing visual images, and we spend a lot more effort on understanding text.
...
Push4site is pleased to welcome Opera among browsers that support desktop notification technology.
Opera has a share of more than 3% of Runet users, and is the 5th most popular browser. Opera browser ...
Push notifications is a new channel for delivering short notifications directly to a browser or mobile application. High visibility and almost instant delivery, attracts more attention of marketers fr...
In the modern world, there are various ways to achieve audience transitions to a site or application, sending ordinary letters does not surprise anyone. In light of these developments, "welcome" lett...
Push notifications service , in the modern sense, is not just the ability to send messages to all subscribers without unnecessary problems and from a single interface, but a marketing tool. Like any...
In this article we will try to explain what push notifications are.
Today, many sites offer sign up for push notifications right away. And every day, these sites appear more and more often. Let's star...
One of the many tools for retaining customers is considered to be trigger distribution - personal messages for users.
What are triggers?
Trigger distribution – is an automatically sent notificati...
The push notifications technology, quickly gained popularity all over the world due to easy integration and visitors’ good attitude to this. Now almost every owner of the site, who pays attention to t...
Push notifications is a tool for communicating with clients and site audience. This new marketing channel has features that are not found in other promotion methods, which is why push notificat...
Notifications sent via Push4site will be shown in the macOS right in the Notification Center instead of the Chrome system, beginning with Chrome 59.
This change will help you to display messages on t...
For news portals, Push notifications are a necessary tool to notice readers of the most important news. Messages from the site significantly expand the audience of readers and instantly attract traffi...
4 main faults in using push notifications and how to correct them.
Push notifications are an extremely handy tool for attracting an audience to your site in real time. A good advertising campaign wit...
More than 500 new subscribers per day with Push4site
"I need less than a minute to create a notification, unlike traditional letters, which take several hours to prepare. The response to ...
New Push notifications formats created by Push4site, allow you to create not only
interactive messages for visitors of your site, but also bright notifications by adding a large image.
Now, mark...
Now the communication with the visitors of your site has become not only instant, but also interactive! Due to the using of Push notifications with interaction buttons, you can get feedback, offer use...
According to the results of App Annie extensive research, communication with using emoji is 85% more efficient!
The fact is that our brain perceives these cute smileys as real faces. Our mood chang...
Qualitative notifications are a real way not to irritate your users with an ill-conceived system, because, otherwise, there is a risk of losing access to them forever. Do you need additional motivatio...
Initially, push notifications were conceived as an auxiliary tool for the user: to remind about an event (both an online event and a real one, that is, held not on the Internet), notify about the...
Modern marketing technologies in inept hands, turn a new communication channel into an irritating factor for visitors by sending any stuff instead of important information. We have already talked abo...
Browser notifications is not a novelty, but still everything was wrong! Progressive marketers, who caught the trend in time and started using the instant message tool, spent a lot of effort in order t...
Browser messages are a new channel of communication with the target audience of your site.
Meet: Push - are short messages that come right to a desktop even when the browser is turned off. The techno...
Agree, to find out about special conditions or fantastic discounts for the goods that you so wanted to buy is very cool! But it's great only at the exact moment when you need this information! What is...
It has long been no secret for marketers that the cost of interaction with the audience has low effectiveness, if the marketing messages addressed to buyers do not take into account their interests an...
Last week we launched some interesting functions. The one will help you to increase the number of subscribers, the other will hold them for a long time.
Firstly, greet your subscribers with a notific...
Statistics of push notifications at a glance
The number of subscribers – 150
The average click-through rate for push-notifications – 11.29%
The highest percentage of clicks – 18.18%
Result: the number...
As marketers, we all know the importance of driving traffic to our sites. More traffic - more views, more additions to the shopping cart, therefore, more sales (at least, we hope so!). We use various ...
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